Toy Stores are really wonderful places – for an adult
The joy of walking into a toy store as a kid. Is there anything in adult life that approximates that pure open horizon, unlimited ecstasy…
Continue reading →Marketing
There is only really one sustainable way to increase profits over the long-term – marketing.
Lamenting over the Aussie car industry is a Beep Beep Beat Up
In a front page article in The Age, Bridie Smith has lamented the collapse of the local car industry, where sales are down over 20%….
Continue reading →Blogging with Bill
Microsoft founder Bill Gates sat with the elite of tech-bloggers last week. There are some great reports from the event, but mostly this quote from…
Continue reading →Great Marketing from the Collingwood Football Club
In the words of Dale Carnegie, “Remember that a person’s name is to them the sweetest and most important sound in any language”. So what…
Continue reading →JJJ – The Secret Station
JJJ thought they’d “do a MySpace” and exclusively promote a Jet concert on the banks of the Yarra at the last minute. The concert was…
Continue reading →Lying Zune: How to use data from research groups to create a misleading headline
Microsoft were more than happy to release some stats a few days ago talking about how 58% of iPod owners said they would consider a…
Continue reading →Wired’s lesson: “Let everything happen and measure it”
The Editor of Wired, Chris Anderson, has come out with this very interesting perspective, echoing what I was saying earlier in the week: He described…
Continue reading →A fantastic World Cup Ad by Coca-Cola
[youtube=http://www.youtube.com/watch?v=ZDBG9VEHuK8] Well done to Coke on producing this ad, so good… So on brand.
Continue reading →Finally, iTunes is in Australia
I love it, iTunes Music Store has arrived in Australia! It’s great that the best and pretty much only decent digital music shop has been…
Continue reading →Talk to Me! I LOVE VOIP. I worry about Telstra.
Voice over IP is the coolest thing since the invention of the telephone. It will grow far quicker than the net. It will be far…
Continue reading →Welcome to the New Economy Part Two: CDs are dead
The CD is dead. When will the record companies wake up and smell the coffee? In one of my earlier posts I spoke of how…
Continue reading →Welcome to the New Economy Part One: Halo
The sequel to one of the greatest games ever released, Halo, has been released to the public. On the evening of September 8th, hordes of…
Continue reading →A thought about the modular economy
I had a thought about the “modular economy”. Look at the entertainment industry, where large groups of totally outsourced skills come together to work on…
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