How organisations will make the most of the creative destruction of this digital age
Watching this video of Coca-Cola’s new interactive vending machine, Anthony J Phillips, the Global Marketing Manager of Coca-Cola, talks about the “fantastic partnership between marketing,…
Continue reading →Google has released a fantastic new search option called Google Squared – it structures unstructured data, puts it in a table, and makes compiling lists…
Continue reading →I’m is quoted in this Patrick Stafford piece in SmartCompany. It’s about Twitter’s appalling churn rate of over 60%. Some of the reasons why Twitter’s retention…
Continue reading →Dominos Pizza has been embarrassed by a scandal where some employees of the business made a video that showed them doing some pretty disgusting things…
Continue reading →Two recent campaigns by Australian organisations have caused a debate over trust in social media campaigns. Tourism Queensland (TQ) recently launched a campaign with a…
Continue reading →In the olden days of the early-mid 90s, websites on like topics were linked via webrings; links / arrows on the bottom of the page…
Continue reading →I recently returned from a very relaxing three week holiday in Greece and Italy. The groups that provided services and tours concluded the experiences with a…
Continue reading →The Australian arm of the fantastic chain of bookstores, Borders, is being put up for sale by its US parent company. The US company is…
Continue reading →…So the challenges, I guess, are to get good at predicting ‘great’ before the market takes action, and to be clear with yourself and your…
Continue reading →participation is the new consumption I LOVE IT. Consumption has consumed itself. Nothing is original. Affluence has become affluenza. The only thing which is original…
Continue reading →The past few weeks have been somewhat tumultuous in the music industry, with the departure of two of the music industry’s best regarded executives, David…
Continue reading →In the worlds I inhabit, I am noticing an increasing lack of attention being paid to strategy. Whether it be in business, or in politics,…
Continue reading →There was a time when music companies objected to the playing of music on the radio. Instead of seeing early radio technology as a positive…
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